Oak & Iron Properties

Properties  ·  Coastal South Carolina

Homes. Land. The deals that shape what comes next.

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33.7957° N · 78.8611° W Horry County, SC
01
Who We Are

WHERE PROPERTY, POSSIBILITY,
AND THE RIGHT DEAL COME TOGETHER.

Buyers. Sellers. Landowners. Developers. Coastal South Carolina.

We're based in Horry County. Born here, working here, invested in what this place becomes. Oak & Iron is a full-service real estate team that handles residential sales, land transactions, and everything in between — without passing you off to someone who doesn't know your deal.

Land & Acreage Residential Investment CCAR & Strand MLS

Residential sales are where Oak & Iron is rooted and keep us actively involved in the ever-changing market. Land is where we make a real difference. Our broker network gives us the reach to move deals — parcels, development sites, rural tracts — that most firms don't know what to do with.

The long-term vision: a platform built for the way land and development actually works — bringing capital, landowners, and opportunity together across the Southeast. Right now we're doing the work that earns that.

What We Do

FOUR WAYS
WE WORK.

From the first call to closing day — we cover every side of the transaction with the same team and zero runaround.

01 — Core Service
Listing

We bring properties to market the right way — priced honestly, presented professionally, and sold to the right buyer.

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02 — Core Service
Buying

We work your side of the table exclusively — with access to listings on and off the MLS across coastal SC.

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03 — Core Service
Consulting

Not sure what to do with your land or property? Straight-talk consulting for owners at any stage.

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04 — Core Service
Partnering & Repositioning

For landowners and investors ready to unlock a property's highest and best use — we step in as a true partner.

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Where We Operate

ROOTED HERE.
REACHING FURTHER.

We started where the land called us — coastal South Carolina. Growing deliberately into the broader Southeast and beyond, without losing the precision that comes from deep local knowledge.

Primary Market
Coastal SC

Horry County, Grand Strand, Conway, Loris, Little River, Longs, Green Sea — the full coastal and inland Horry County market where we have the deepest network.

Active Expansion
Southeast US

South Carolina, North Carolina, Georgia, Virginia, Florida — growth markets where our network and land expertise translate directly.

Long-Term Vision
National

Building the foundation for a platform-level real estate operation — one that pairs deep local knowledge with technology and institutional reach.

LET'S TALK
ABOUT YOUR
LAND.

No obligation. No pressure. Just a straight conversation with real estate professionals who will give you an honest assessment — not a sales pitch.

Our Story

BUILT ON
CONVICTION.

Two Grand Strand natives. Every type of real estate deal. A firm built to do this right — and to keep doing it.

Our Origin

Oak & Iron came out of a simple frustration: coastal South Carolina deserves a real estate firm that actually knows it. Devon Harrelson spent 15 years in hospitality and agriculture — industries that live or die by understanding land and people. Craig Chapman grew up in the hotel and development world, watching how real estate decisions shape communities over decades. They met, realized their angles fit, and built a firm around that.

Today Oak & Iron handles the full range — residential sales, land transactions, development partnerships — with the same team, the same standards, and the same straight-talk approach on every deal. We're not the biggest firm in Horry County. We're built to be the most useful one.

What We Stand For

SIX VALUES.

Full-Service

Residential. Land. Investment. One team handles all of it. You always know who you're working with.

Honesty First

We'll tell you what your property is worth before we ask you to list it. No spin. The truth now is better than a surprise at closing.

Local Roots

Born and raised on the Grand Strand. We know this market — every neighborhood, every road, every parcel — the way you know your own block.

Long Game

We're building something that lasts — a firm, a network, and a reputation in this market. Transactions are how we get there. Relationships are the point.

Practitioners

We've bought, sold, advised, and partnered. Every angle you've been on, we've probably been on it too. That perspective is what you're hiring.

Place-Driven

Coastal South Carolina is home. When you know a place that well — its roads, its neighborhoods, its land — you make better decisions in it.

The Team

TWO FOUNDERS.
ONE FIRM.

Co-Founder · Land & Development
Devon Harrelson

Born and raised on the Grand Strand, Devon brings 15 years of experience spanning hospitality and agriculture — two industries that shaped his deep understanding of land, people, and place. An avid mushroom forager and outdoorsman, he's as comfortable walking a timber tract as he is structuring a development deal. Devon transitioned into real estate and land development when he recognized it as the natural intersection of his skills, interests, and a genuine passion for creating change — empowering landowners and stewards through smart, purposeful real estate and conservation strategies.

Co-Founder · Strategy & Development
Craig Chapman

A Grand Strand native with a worldly perspective, Craig has traveled extensively and brings an outdoorsman's instinct — snowboarder, fisherman, and someone who understands land from the ground up. Growing up immersed in the hospitality and hotel industry, he was surrounded by real estate activity from an early age, and that passion for development never left. Craig's drive runs deep: creative project management, market strategy, and an unshakeable belief that the right partnership can unlock the potential in any piece of land.

"This market rewards people who know it. We built Oak & Iron so our clients always have that advantage — whether they're selling a home, buying land, or looking for a partner on something bigger."

What We Do

WHAT WE DO.

Whether you're buying your first home or working a 200-acre development deal — this is how we work, and what you can expect from us.

01
Selling Your Home or Property

You get one shot at bringing a property to market well. We make sure it's priced right, positioned clearly, and sold to someone who's actually ready to close.

Most of our sellers don't need a big pitch — they need a straight number, a clear plan, and someone who's going to stay on top of it. That's the job. We handle listing preparation, market pricing based on actual comps, professional presentation, and every step of the negotiation. No handoffs. The same people who take your listing are the ones who close it.

  • Comparative market analysis and honest pricing strategy
  • Professional photography, copywriting, and MLS listing
  • Targeted digital marketing across Strand MLS, Zillow, and social
  • Buyer qualification and showing coordination
  • Negotiation and contract management through closing
  • Off-market buyer outreach for land and specialty properties
02
Buying a Home or Land

We work for buyers — not sellers, not the market, not the commission. If a deal isn't right for you, we'll say so.

Coastal SC is a fast market with limited inventory — and a lot of listings that look better on paper than they are. We know this area at the street and parcel level. First-time homebuyers get the same attention as experienced investors. And if we don't think a property is worth what they're asking, you'll hear it from us first.

  • Buyer representation for homes, land, and investment property
  • Access to off-market parcels before they hit the MLS
  • Neighborhood and parcel-level market intelligence
  • Due diligence coordination — surveys, title, environmental
  • Offer strategy and negotiation on your behalf
  • 1031 exchange coordination and investment structuring referrals
03
Land & Development

Land doesn't move the way homes do. It takes a different kind of knowledge, a different network, and a team that can see what a piece of ground is actually worth — not just what it's listed for.

Oak & Iron was built with land in mind. Our broker network gives us reach into buyers and capital sources most agents can't access — which means we can move deals that have been sitting. If you have land and aren't sure what to do with it, that conversation starts here. We'll tell you honestly what it's worth, what it could become, and whether we're the right people to help you get there.

  • Land and rural tract valuation
  • Development feasibility and highest-and-best-use analysis
  • Broker network access for complex and off-market deals
  • Subdivision, rezoning, and entitlement strategy
  • Timber, agricultural, and conservation potential evaluation
  • Referrals to surveyors, attorneys, planners, and lenders
04
Investment &
Partnerships

Oak & Iron is building toward something bigger — a connected network for land, capital, and development across the Southeast. If you want in early, this is the time.

The deals that matter most rarely hit the open market. They come through relationships — between developers who need land, landowners who need the right buyer, and capital looking for a place to go. That's the network we're building. Right now we're sourcing off-market opportunities, structuring deals, and connecting partners in coastal SC and beyond. If you're looking for a ground-level operator in this market, let's talk about what that looks like.

  • Highest and best use analysis for rural, coastal, and agricultural land
  • Rezoning strategy and local planning coordination
  • Subdivision feasibility and parcel structure planning
  • Conservation easement evaluation and facilitation
  • Exit strategy development for investors and long-term owners
  • Off-market buyer matching for repositioned parcels
How We Work

OUR PROCESS.

01
Conversation

We start with a straight conversation — about you, your property, and your goals. No forms. No pressure. We listen first.

02
Assessment

We assess the land — its current use, its potential, the market, the constraints. We give you our honest read on what it's worth.

03
Strategy

Together, we develop a clear plan — whether that's going to market, repositioning over time, or holding until the right moment.

04
Execution

We execute with the full depth of our network and expertise — and stay with you until the outcome is right.

Browse Listings

PROPERTIES.

Active listings and available land across coastal South Carolina. IDX search coming soon.

Coming Soon

FULL MLS SEARCH
LAUNCHING SOON

We're integrating live MLS search via Showcase IDX — giving you access to all active listings in Horry County and the Grand Strand directly from this page. In the meantime, reach out and we'll send you current inventory that matches your criteria.

Get in Touch

PLANT THE
SEED.

Buying. Selling. Land. Investment. Whatever it is — start with a conversation. We'll tell you what we know and what we think.

Let's talk.

Reach Devon or Craig directly — or use the form and we'll get back to you within one business day.

General Inquiries
Devon Harrelson · Land & Development
Craig Chapman · Strategy & Development
Send a Message